Powered Ventilation branding project

Client: Powered Ventilation
Project: Branding and Website Design, Build & Content
Date: April 2010

Powered Ventilation are consultants for the design and installation of ventilation and extraction systems and also provide commercial catering solutions as part of the installation, if required. They supply air management and catering equipment installations for a wide range of customers across the UK.

Creative Plan created a simple and modern logo which reflected their primary activity, which is the provision of ventilation and extraction systems. The vortex symbol helped reflect the energy and modern approach undertaken by the company.

Once the logo was agreed, stationery, leaflets and workwear were produced to reinforce the brand with customers. A simple website was put together to give an overview of their work. All their projects are bespoke so the website needed to give a flavour of the projects they work on.

The website can be viewed by going to www.poweredventilation.co.uk

Call us on 0845 643 4284 or contact us to discuss your requirements.

Daycare Doctor website homepage

Client: Daycare Doctor
Project: Website Design, Build & Content
Date: May 2010

Daycare Doctor offers a one-stop shop for nursery owners and managers. Using individual consultants or a complete project team, Daycare Doctor offers professional business support to day care nursery owners and managers. They can help with many different aspects of running a day care business as well as offering mentoring services.

The site has many static pages, which were researched and written by Creative Plan, as well as a blog for industry related news. The entire site can be edited and managed by the clients using a simple Content Management System so they can add and change information, or write additional content themselves. This will help keep content fresh and will help their search engine presence.

The website can be viewed by going to www.daycaredoctor.co.uk

As well as the website design we have created the logo and all offline material to help establish the brand through targeted marketing to specific businesses in the London area.

Call us on 0845 643 4284 or contact us to discuss your requirements.

Academy Roofing of Loughborough now have a simple yet professional online presence.

Client: Academy Roofing of Loughborough
Project: Website Design & Content
Date: December 2009

Academy Roofing are a family owned roofing business based in Loughborough, near Leicester. They were looking to improve their online visibility and showcase their work to potential customers by getting a website built, but they had a limited budget.

We were able to help them and devised a simple 5 or 6 page website which fulfilled their needs. The site features prominent contact information and a selection of images of work they have carried out in and around the local area and up and down the UK. Projects that Academy Roofing have worked on include prestigious work on historical buildings in Scotland and a church and associated buildings that were damaged by floods in the Cotswolds. The use of a picture gallery means that a customer can select a specific image that they are interested in.

Online promotion using a simple Google adwords campaign coupled with other promotional activities, such as traditional leafleting, will help drive visitors to their website and help present a modern and professional business to potential customers and contractors.

The entire site can be edited and managed by the clients so they can add and change information, add to galleries or write content themselves.

The website can be viewed by going to www.academy-roofing.co.uk

Call us on 0845 643 4284 or contact us to discuss your requirements.

Smart Image Studio website

Client: Smart Image
Project: Website Design & Content
Date: April 2009

Smart Image are a creative picture framing company based in Shenstone, near Lichfield. They offer trade framing and bespoke framing to a wide variety of customers, both trade and private.

We were able to help them and came up with a fresh and stylish theme for their website using plenty of white space to show of the product range. The colour scheme was dictated by the existing company logo.

The use of a slideshow element to each section allows the user to see the product range and options available very easily. Thumbnails also mean that a customer can select a specific image that they are interested in.

The inclusion of a Featured Artists gallery gives them the opportunity to showcase the portfolio of the creatives they work with, and actively promote them.

The entire site can be edited and managed by the clients so the can add sections, sub-sections, galleries or news articles themselves.

The website can be viewed by going to www.smartimagestudio.co.uk

Call us on 0845 643 4284 or contact us to discuss your requirements.

Rite-Fix Limited Corporate Identity Design

Client: Rite-Fix Limited
Project: Corporate Identity
Date: April 2009

Rite-Fix Limited are based in Olton, Solihull and are suppliers of fixings and fasteners to the construction industry. They needed a corporate identity creating including logotype, stationery, exterior and van signage.

The look and style of the logo needed to be industrial and bold. The client suggested the use of a vivid orange or green with black. We worked through some initial ideas they had sketched out and incorporated many of the elements in the final design.

The final version is a simple but strong two colour logo that looks great on stationery, vans and workwear. The next phase is looking at their online presence, and the creation of a catalogue.

This client was a start-up without a huge budget for creative work, but Creative Plan managed to come up with a solution that really works. This shows that design doesn’t have to be expensive, but it has to be good.

Call us on 0845 643 4284 or contact us to discuss your requirements.

Fitting Farewell Funeral Stationery Marketing Campaign

Client: Fitting Farewell
Project: Website Design & Promotional Literature
Date: January 2009

Fitting Farewell are designers and printers of funeral stationery based in the Midlands. They offer themed and bespoke designs which can reflect the interests or hobbies of a loved one who has passed away. They offer a range of stationery products including; Order of Service, Mourning Cards and Memorial Cards. You can visit their website by clicking here.

We have designed, written and created a selection of online and offline marketing collateral aimed at funeral directors or their customers respectively. The offline solution is direct mail based and we have advised on database purchase, print costs and fulfilment as part of our service.

The online solution includes a fully transactional website, PPC campaigns, website optimisation and email marketing template design and campaign management. We have also advised on the purchase of email databases to specific target customer groups.

Call us on 0845 643 4284 or contact us to discuss your requirements.

Click Solution Website Design and Content Creation

Client: Click Solution
Project: Website Design & Content
Date: October 2008

Click Solution are an Internet Marketing company based in Worcestershire. They were looking for a revamp of their existing site on two fronts; look and style and also site content.

We were able to help them and came up with a fresh and light theme for their website based around the Web 2.0 look. There were plenty of soft curves, graduations and a mix of strong and muted colours in the final palette. The inclusion of very Microsoft style icons and graphics gave the site a comfortable and familiar style.

The second phase was taking existing ‘geek-speak’ and turning it into an understandable form for the site visitor. We focused on giving users the reassurance that Click Solution knew what they were doing and giving a very broad overview of their capabilities.

This has proved successful and we are embarking on Phase Three which is adding more content and explanations in this format. This will help Click Solution to improve their natural search results.

Call us on 0845 643 4284 or contact us to discuss your requirements.

Manor Green Nursery and Primary School Prospectus

This is a recent design for a school prospectus for Manor Green Nursery and Primary School in Denton, Manchester. The design picks up on the school colours and adds some dynamic and fresh colours into the palette to liven up the layout. There was a mix of stock photography and existing photography used in the final artwork.

The outer cover is a heavier weight stock and has flaps on inside right back page and a 4 page section stitched in centre. The flaps are required to hold inserts with general information about the school that can be amended easily. The inserts are printed full colour but allow for overprinting in black only either through a printer or a photocopier. The content for the inserts has been created in Microsoft Word and can be amended and output by the shool as required.

We are hoping to work on a website for the school in the future that is based around Wordpress which means that teachers, governers and parents can add content and update the site easily. It will have a much more community based feel and involve the school much more than the current site.

Call us on 0845 643 4284 or contact us to discuss your requirements.

Promotional Print Swatch

Client: Lemon Press
Project: Promotional Swatch
Date: October 2008

Based around the Pantone swatch idea, we designed a promotional swatch for a local printer which they could give out to clients. The idea was simple, print the same design and imagery on different paper stocks, at a variety of common weights, to illustrate the different options available, and how different stocks affect the design. Some of the swatches have special finishes such as lamination or inline coatings.

A useful and practical promotional item that conveys an image of quality and knowledge for the business and helps eliminate confusion when papers are specified.

Call us on 0845 643 4284 or contact us to discuss your requirements.

Christmas card design for Lemon Press

Client: Lemon Press
Project: Christmas Card
Date: October 2008

October seems a bit early to be doing a Christmas card doesn’t it! That was exactly the point of this one which will be sent out by the end of October to all Lemon Press customers. They wanted to be memorable by being the first card received and nudge anyone who had forgotten in plenty of time.

The design was a variation on the new logo where the normal leaves have been substituted for holly. Only the leaf shape is different, all the other elements and colours are consistent with the original. In the final version the client suggested adding the line ‘Another print run delivered early from The Lemon Press!’ which we did.

The card was designed to show off some of the inline processes that their new Heidelberg Speedmaster XL75 was capable of producing. It had a bespoke envelope with a subtle coating on to show the Lemon Press leaves and give a border to line the labels up to.

Call us on 0845 643 4284 or contact us to discuss your requirements.