Rite-Fix Corporate Identity

Rite-Fix Limited Corporate Identity Design
Client: Rite-Fix Limited
Project: Corporate Identity
Date: April 2009
Rite-Fix Limited are based in Olton, Solihull and are suppliers of fixings and fasteners to the construction industry. They needed a corporate identity creating including logotype, stationery, exterior and van signage.
The look and style of the logo needed to be industrial and bold. The client suggested the use of a vivid orange or green with black. We worked through some initial ideas they had sketched out and incorporated many of the elements in the final design.
The final version is a simple but strong two colour logo that looks great on stationery, vans and workwear. The next phase is looking at their online presence, and the creation of a catalogue.
This client was a start-up without a huge budget for creative work, but Creative Plan managed to come up with a solution that really works. This shows that design doesn’t have to be expensive, but it has to be good.
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